About us

About us

Cadiveu, a leading company in keratin-based hair straightening products, present in more than 80 countries around the world, is a partner of professionals seeking growth through professional training and the use of high-performance products.

Cadiveu professional products

Each Cadiveu product line, specific for different needs, contains selective formulas with refined ingredients, the result of many years of experience, constant research and the development of High Green Technology, which comes from the union of natural ingredients and high technology. Cadiveu products stand out for their extraordinary results and for the obvious advantages that are obtained right from the first application.

Cadiveu professional Italy

The exclusive importer for Italy is ICE Milano, present throughout the Italian territory via the best partner distributors. As Cadiveu Italia, we have developed Keratin-based beauty treatments, designed for the specific needs of each type of hair, from natural to treated hair, treatments which can be carried out in the salon with Cadiveu professional product lines. Cadiveu System was born in this way, designed to increase the quality and number of services offered in the salon, which makes it possible to act on the area to be treated via reconstruction services, on the shape of the hair with smoothing and anti-frizz services, and on the retail area with home care products.

Cadiveu academy Italy

Through the exclusive professional training of Cadiveu Academy it is possible to learn the Cadiveu System and become a Cadiveu Concept Store, a salon specialized in the treatment of long, straight and curly hair, which aims to make the professional attractive to many customers, making them loyal. The Cadiveu Concept Store certified salons receive exclusive marketing material and have the possibility to organize Open Day events in the salon, through which to introduce keratin-based services to their customers.

Certified salons

Discover the world of keratin services through ICE Milano’s professional training and revolutionize your professional beauty path.

Contact us

To get information on keratin services and their high commercial value, to bring them immediately to your salon.

Contact us

To get information on keratin services and their high commercial value, to bring them immediately to your salon.

Certified salons

Discover the world of keratin services through ICE Milano’s professional training and revolutionize your professional beauty path.